Outputs: Brand Identity, Packaging Design, FA
My role: Packaging Design, FA
The process: Feels Botanical is an all natural Eau De Vie spirit, hand blended in Australia. It sources unique botanicals, 'steeped in apothecary tradition'; to create four festive spirits: Rouse, Vivify, Revel and Bask. Each spirit was developed to evoke a certain mood or feeling, fit for different occasions.

This was reflected in the packaging design; each spirit with its own individual gold foiled symbol and poetic ode. On the back of the label you'll find more details; like colourful illustrated botanicals and ingredients. Minimal colour was chosen to ensure the product lean too overly feminine; while the custom bottle and wooden stopper deliver on elegence and quality.