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Good design changes how people feel about ordinary things. This has been my job for over nine years – through brand identities, campaigns, packaging and illustration.
- Art DirectionBrand IdentityCampaigns & Creative ConceptsCopywritingData VisualisationDigital DesignFinished ArtworkIllustrationPackagingPrint DesignSocial Media StrategySpatial DesignStoryboarding
- Adobe InDesignAdobe IllustratorAdobe After EffectsAdobe PhotoshopAdobe Premiere ProFigmaProcreateWix Studio
- 2023–Now Freelance2021–2023 Hotwire Global, Senior Creative2021 Toben, Designer2019–2021 Squad Ink, Midweight Designer2017–2019 Sydney Opera House Creative Studio, Junior Creative2018 Billy Blue College of Design, Bachelor of Communications Design
- ABC KidsAVetArchie Rose Distilling Co.Boost LabCamposCognizantDeloitteEneroFeels BotanicalFelons Brewing Co.GoodyBeansGrand Talon WhiskyIndependent Pharmacies AustraliaKirinariNSW Department of EducationQT HotelsSnapchatSydney Opera HouseThe GidleyTramshedsTwitchWagamamaand more...
- 2023–Now Freelance2021–2023 Hotwire Global, Senior Creative2021 Toben, Designer2019–2021 Squad Ink, Midweight Designer2017–2019 Sydney Opera House Creative Studio, Junior Creative2018 Billy Blue College of Design, Bachelor of Communications Design
- Art DirectionBrand IdentityCampaigns & Creative ConceptsCopywritingData VisualisationDigital DesignFinished ArtworkIllustrationPackagingPrint DesignSocial Media StrategySpatial DesignStoryboarding
- Adobe InDesignAdobe IllustratorAdobe After EffectsAdobe PhotoshopAdobe Premiere ProFigmaProcreateWix Studio
- ABC KidsAVetArchie Rose Distilling Co.Boost LabCamposCognizantDeloitteEneroFeels BotanicalFelons Brewing Co.GoodyBeansGrand Talon WhiskyIndependent Pharmacies AustraliaKirinariNSW Department of EducationQT HotelsSnapchatSydney Opera HouseThe GidleyTramshedsTwitchWagamamaand more...
Abi is a rare design unicorn with a natural instinct for what works. She just gets it. She sees the potential in an idea and knows how to turn it into something special. Her designs are meaningful, thoughtful and considered. Beyond her talent, she’s a wonderful person to collaborate with: generous, curious, open-minded and always willing to push an idea further. I couldn’t recommend Abi more highly.
Jen Yani, Creative Lead at Tone Studio
Abi is one of the best and brightest creative minds I’ve had the joy of working with. It’s always been that way. So much so that the day I became a Creative Director, she was my first hire. The warmth, humanity and intelligence - emotional and academic - she brings to every project means nothing looks the same to you afterwards. She’s a truly rare and exceptional Creative.
Jen Dobbie, Director of Digital Creative Excellence at Telstra
Working with Abi over the years has been amazing. Each project she works on comes out sharper and more considered than the brief asked for.
Andrew Munoz, Director at Impala Creative

My experience spans agencies, in-house teams and independent practice, with clients including Snapchat, Sydney Opera House and QT Hotels. With both art direction and hands-on design, I work from concept through to production. My illustration work often finds its way in, adding warmth and character. I enjoy a good creative challenge, and the collaboration that brings an idea to life.
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